![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2FMainLogo.jpg%3Fv%3D1655108585?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=de6e51b99a8f27592f69533b319b6135)
Our brand captures Paisley’s bold, honest and friendly spirit. It communicates directly with the audience, drawing them in with authentic language friendly typography and subtle references to the city’s past.
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2FScreenshot-2022-06-13-at-10.13.05.png%3Fv%3D1655111725?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=db845a8ab5d12880012842e662f94c21)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2FScreenshot-2022-06-13-at-10.13.27.png%3Fv%3D1655112269?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=27ceff9985cd4010bd3411316a875b4f)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2FScreenshot-2022-06-13-at-10.14.03.png%3Fv%3D1655111738?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=1792da37359cf605baf85c04395343eb)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2FScreenshot-2022-06-13-at-10.13.46.png%3Fv%3D1655111733?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=224b1b6261d581894cb37ff036ff9785)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2Fhub02.jpg%3Fv%3D1655114265?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=5f3bc318c4b7871ac3a8084731d0910f)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2Fcase-study-paisley-carousel-qkz1.jpg%3Fv%3D1534939507?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=675&q=90&w=1200&s=577c040967549757e44aff8915eb1033)
Art direction was welcoming and authentic, the subject of each shot making direct eye contact with the viewer. A manifestation of key ideas within the brand. Direct open and friendly.
![An older lady with grey hair standing holding a piece of fabric in front of three people who have their backs to the camera.](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is-1%2Fcase-study-paisley6-hy51.png%3Fv%3D1534754486?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=cecfb3e56b7d9b2a7debd24899a3fbf4)
![](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is%2Fcase-study-paisley8-GRID.jpg%3Fv%3D1655116376?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=06ac85b95322b75e7a62ffab6d7cff5b)
The brand was activated across media platforms, supporting a self-assured campaign which builds a sense of togetherness, encourages collaboration and engages visitors from around the world.
![A mockup of a website shown on an iPad and an iPhone that are sitting on a white tabletop.](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is-1%2Fipad-iphone-comp-bfhz.jpg%3Fv%3D1534754484?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=33756fb498fed4411285d5e3900b1114)
![A mockup of a social media page on an iPhone that sits on a white tabletop.](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is-1%2Fiphone-comp-udny.jpg%3Fv%3D1534754472?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=3391eb24239812061a03ab445b10fd4e)
![A billboard advertisement in a train station. The text reads "Paisley Together" set in black type on a pink background.](https://graphicalhouse.imgix.net/https%3A%2F%2Fwww.graphicalhouse.com%2Fmedia%2Fprojects%2Fpaisley-is-1%2Fbillboard-station-3-nh9d.jpg%3Fv%3D1534754478?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=900&q=90&w=1200&s=cbbb203f4345f13f181a5b3dd130a57a)