Brand Architecture

Identity System

The new Graphic Marque draws inspiration from two distinct sources: the visual language of compass points, paying homage to Oberlanders' studios located across the UK, and the foundational, intricate, and harmonious mathematical patterns found in nature.

The Logotype, all in lowercase, is confident and clear. Set in a timeless, geometric sans serif font (Instrument Sans) it promotes a commitment to upfront, transparent communication.

Printed Materials


The website is an absolute delight and beautifully reflects who we are. That’s an incredible feat and makes me extremely proud and honoured to be a part of it”.

Andrew Wilmot, Partner

Art Direction


The work which Graphical House have done for us has delivered and more on our expectations. I feel real pride now when sharing our outputs with clients knowing its truly representative of who we are.”

Mark Coffey,