Heritage Updated
For over a century, MYB Textiles in North Ayrshire have been world leaders in lace production.
We reinvigorated the MYB brand, helping them to develop international markets, and introduce lace to a new generation of customers.
Our work reflects MYB’s rich heritage — their new marque is a contemporary take on the monogram that’s adorned the factory door since the 1920s.
Our tailored website showcases the quality of MYB’s products for a global market. Updating the image of lace has allowed MYB to attract new clients — their textiles are now sought after by designers of luxury interiors, and have been used on the sets of HBO’s Boardwalk Empire and Steven Spielberg’s Lincoln.
Our short film celebrates MYB’s traditions for their global audience, capturing the people behind the production process, and instilling a sense of community and pride within the workforce.
1 of 11
Art direction.
2 of 11
Identity. Monogram and typography.
3 of 11
Identity. Stationery.
4 of 11
Art direction.
5 of 11
Art direction. Brand photography.
6 of 11
Print.
7 of 11
Print.
8 of 11
Art direction. Product photography.
9 of 11
Digital. Tablet.
10 of 11
Film. Still.
11 of 11
Film.
Graphical House have transformed the perception of our business.
They vocalised many issues and suggestions, they completely understood the direction we wanted to go in and had a clear route for us to achieve that…
They were diplomatic without being forceful and showed a high level of professionalism whilst maintaining an approachable and friendly manner.
Wendy Murray
Marketing Manager
MYB Textiles