We developed a dynamic visual identity and system inspired by Fraser Taylor’s prolific energy and the energetic qualities of his work. This was rolled-out across a magazine-like publication influenced by editorial design styles from the era of the original work. We also created a range of physical and digital exhibition and marketing collateral.
The imagination, skill, and attention to detail of Graphical House resulted in a striking and coherent visual identity that resonated beautifully.
Lucy McEachen
Panel
It was an absolute pleasure to collaborate with Graphical House on Instant Whip. We worked closely with them to develop a holistic graphic design concept for the project, spanning exhibition, publication, and marketing materials. Their imagination, skill, and attention to detail resulted in a striking and coherent visual identity that resonated beautifully across both digital and print platforms.
Instant Whip involved multiple partners and Graphical House navigated these relationships with patience and care throughout. Their dedication to excellence is visible across the project – we are so grateful for their brilliant contribution.
Lucy McEachen
Panel